KOTA KINABALU, Feb 20 (Bernama) – The integrity and professionalism of civil servants play a vital role in safeguarding them against the adverse effects of social media, especially concerning irresponsible viral content.
Chief Minister Datuk Seri Hajiji Noor emphasised that in the current digital landscape, civil servants’ performance is perpetually subject to public evaluation. Any dissatisfaction can rapidly escalate, with videos, images, or narratives gaining traction on social media platforms.
He underscored the importance of maintaining integrity and professionalism, not only to deliver exemplary service to the public but also to effectively address social media criticisms with factual information.
“Civil servants, much like politicians, are under constant observation. With surveillance cameras prevalent, it is imperative to remain diligent in executing our duties and responsibilities.”
“The digital age is characterised by pervasive recording technology—every action is captured, often without our awareness. The invasion of privacy is increasingly common, yet this is the reality we face today. It is prudent to stay alert rather than risk public humiliation,” he stated today.
Hajiji made these remarks while presenting the New Year’s mandate to state civil servants, an event attended by Deputy Chief Ministers Datuk Seri Dr Jeffrey Kitingan and Datuk Seri Dr Joachim Gunsalam, State Secretary Datuk Seri Safar Untong, and Sabah Federal Secretary Datuk Seri Rosli Isa.
He expressed his concern regarding the escalating impact of social media, noting that society often leans towards sensationalism, defamation, and conflict, rather than addressing significant matters such as religion, the economy, and national unity—essential components for the nation’s prosperity.
Hajiji also pointed out that advancements in artificial intelligence (AI) have opened avenues for unscrupulous individuals to exploit technology for harmful purposes, including the dissemination of misinformation and slander.
Consequently, he called upon all stakeholders to leverage digital advancements responsibly – especially the internet, social media, and artificial intelligence—for constructive progress that serves the interests of both individuals and the nation, rather than allowing these tools to become avenues for misinformation.
He emphasised that the misuse of technology could jeopardise societal harmony. Civil servants, in particular, need to be alert, as the technological advancements of the 21st century possess the potential to transform lives significantly.



