Tanjung Aru Beach Festival Returns Bigger Than Ever in 2023


KOTA KINABALU, 13 October 2023 – The Tanjung Aru Beach Festival is making a grand return this year on 28th and 29th October at Prince Philip Park. The event is open to the public from 10.00am to 10.00pm and offers a great lineup of local and national artists, exciting beachside activities, a variety of local vendors, all set against the backdrop of the stunning Tanjung Aru beach sunset.


The event’s primary goal is to showcase Tanjung Aru beach as a premier attraction in Sabah while emphasizing the crucial importance of keeping the beach clean. Importantly, this event is committed to being trash-free, encouraging all visitors to bring their own bags and bottles to reduce the usage of single-use plastic items at the beach.


According to YB Datuk Christina Liew, Sabah’s Minister of Tourism, Culture & Environment (KePKAS), the event plays a “huge role in contributing to Sabah’s tourism industry as it promotes one of Sabah’s main attractions, the breathtaking sunset views at Tanjung Aru Beach, which has become an attraction for visitors, particularly tourists. Therefore, the continuous effort and support of Sabah Tourism Board and Tourism Malaysia remains integral in ensuring Tanjung Aru Beach Festival is carried out successfully every year. Furthermore, by implementing a litter-free campaign, the festival is a great way for the locals and tourists to interact and enjoy the celebration while being environmentally-responsible.” 


Key highlights of the event include the launching ceremony on the first day, featuring on stage performances by ALYPH, Isaac Voo, Elica Paujin, Helloluqman & 3005 Cru, as well as other talented local artists. On the following day, visitors can groove to the tunes of the Sabah Jazz by the Beach, with seven bands gracing the stage.


Visitors can also explore the interactive Installation Art by the Bay, which is supported by KePKAS, and its main collaborators include DBKK, Sabah Art Gallery, and Sabah Tourist Association. The event also offers attractions like Urban Tamu vendors, the Motorsport Gathering, and the thrilling Tanjung Aru Beach Festival Race 2023, among other engaging activities.


Sports enthusiasts have plenty to enjoy with beach soccer, limbo rock, tag rugby, kayaking, stand-up paddleboarding (SUP), and more beach activities during the two-day event. There will be a designated Kids Corner with fun activities for children, plus sandcastle building and coloring competitions on both days. Other than that, visitors can enjoy Zumba sessions, a meet and greet with Sabah Football Club players, informative talks, photography competition, lucky draws, and more.


For additional information and the latest updates regarding the Tanjung Aru Beach Festival, please visit their official website at www.hellosabah.com and stay connected through their social media channels.


The Tanjung Aru Beach Festival is privileged to be supported by the Ministry of Tourism, Culture & Environment Sabah (KePKAS), Ministry of Tourism, Arts & Culture (MOTAC), Sabah Tourism Board (STB), and Tourism Malaysia. This two-day event is made possible through generous sponsorship from key partners including Imago Shopping Mall, Sazarice, Malaysia Aviation Group (MAG), KSY Auto Sdn. Bhd. – Mazda 4S Putatan, and Ratu Bayu Holiday Sdn. Bhd.


In addition, the festival proudly announces the following partners:

  • Digital Media Partner: Hello Sabah
  • Official Radio Partner: Era Sabah
  • Official Hotel Partner: Hilton Kota Kinabalu
  • Official Sound & Light Partner: Mega Boogie
  • Official Drink Partner: F&N
  • Official E-Hailing Partner: AirAsia Ride
  • Official Apparel Partner: Maxumax


Furthermore, the festival is delighted to collaborate with Green Buddy, Installation Art by the Bay KK, Urban Tamu, Waterfly Borneo, Jurassic Land Kiulu, Sabah Football Club Sdn. Bhd., and Compact Garage.


Stay Connected!
Follow us at @hellosabah on Facebook and Instagram and don’t forget to RSVP your attendance on our Tanjung Aru Beach Festival 2023 Facebook event page for more exciting content and information!