Kuala Lumpur, Malaysia, 25 November 2025 – realme, the world’s fastest-growing smartphone brand, is excited to announce its strategic collaboration with Sabah Tourism Board (STB) under the newly launched “realme Explore the Beauty of Sabah” campaign. As part of this partnership, realme has been officially appointed as the Official Imaging Partner, showcasing Sabah’s breathtaking natural landscapes, rich cultural heritage, and diverse tourism attractions through high-quality visual content captured using the realme GT 8 Pro.
Launched on 24 November 2025 – the brand’s newly launched and most advanced flagship featuring the world’s first complete RICOH GR photography system, born from an exclusive four-year partnership with the legendary Japanese camera brand – will serve as the exclusive device to capture and showcase Sabah’s stunning natural landscapes, vibrant cultural heritage, and world-class tourism attractions in breathtaking, professional-grade detail.
As part of the initiative, a hand-selected group of prominent Key Opinion Leaders will embark on an exclusive 3-day, 2-night familiarisation trip across Sabah, documenting their journey solely with the realme GT 8 Pro. Equipped with authentic RICOH GR film simulations (Positive Film, Negative Film, and Hi-Contrast B&W), precise focal-length framing, Snap Focus, GR-grade anti-glare optics, and a 200MP Sony IMX sensor, the creators will produce high-resolution imagery and cinematic video that reveal Sabah’s raw, unfiltered beauty – from pristine rainforests and turquoise waters to rich indigenous traditions and hidden gems. All visuals produced throughout the trip will emphasize real, unfiltered moments and inspiring storytelling, showcasing the power of mobile imaging in bringing travel experiences to life.
Complementing the campaign, realme has also announced that the early bird pre-order for the realme GT 8 Pro Series, which includes both the standard GT 8 Pro and GT 8 Pro Dream Edition has begun from 11 November and will run until 28 November. Early bird purchasers will receive free gifts worth up to RM1,197, including a RM200 rebate, a realme Watch 5, a Detachable Camera Decoration, a Protective Cover Set for the standard GT 8 Pro, a special PWP promotion for the realme Buds Clip, as well as a one-year extended warranty. Customers interested in securing the device ahead of the official release may do so by placing a RM50 deposit at any realme Brand Store nationwide.
As one of Malaysia’s most captivating travel destinations, Sabah stands at the heart of this collaboration. With its dramatic mountain landscapes, crystal-clear waters, vibrant culture, and rich biodiversity, the state offers endless inspiration for photography enthusiasts seeking new visual frontiers. Through this campaign,
both realme and Sabah Tourism Board aim to spotlight Sabah as the ultimate playground for creators and explorers alike. Malaysians are encouraged to embark on their own photography adventures across the state—whether capturing sunrise at Mount Kinabalu, the golden hour in Kota Belud, or the underwater wonders of the East Coast— using the advanced imaging capabilities of the realme GT 8 Pro to bring Sabah’s beauty to life.
Stay tuned to realme Malaysia’s official website and Facebook page for more information.
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About realme:
realme is a global consumer technology company disrupting the smartphone market by making cutting-edge technologies more accessible. It provides a range of smartphones and lifestyletechnology devices with premium specs, quality, and trend-setting designs to young consumers.
Established by Sky Li in 2018, realme has become one of the top 5 smartphone players in 30 markets globally in just three years, and realme has entered multiple markets worldwide, including China and Southeast Asia, South Asia, Europe, the Middle East, Latin America, and Africa, and has a global user base of over 200 million. 2024 is the year of rebranding for realme with its new slogan, “Make it real.” Under the new brand spirit, realme will focus more on young users than before and bring real, clear, and tangible benefits to their lives.
For more information, please visit https://www.realme.com/my/.
